Prepare for a brilliant beauty extravaganza in the capital.
Beauty enthusiasts, brace yourselves for the highly anticipated return of Beautyworld Riyadh, promising an extravagant showcase of the latest beauty trends, innovations, and global brands. From 18 to 20 May 2026, the Riyadh International Convention and Exhibition Centre (RICEC) will transform into a haven for all things glamorous.
As the Kingdom’s premier exhibition for beauty, fragrance, hair, and well-being, Beautyworld Riyadh is back for its sixth edition, and it’s bigger and bolder than ever before. This event is not just a trade fair, it’s a captivating journey through five key industry segments – fragrance, hair, nails and salon supplies, cosmetics and skin care, supply chain and services, and personal care and hygiene. It’s an immersive experience tailor-made for industry professionals and beauty enthusiasts alike.
With over 400 exhibitors hailing from more than 40 countries, Beautyworld Riyadh is a global celebration of beauty. The exhibition will be bigger than last year’s edition, and with more than 17,700 visitors expected, the event will showcase the rich diversity and innovation within the region’s beauty industry.
In a groundbreaking move, this edition brings back the Next in Beauty Conference. Expect conversations, live demonstrations and captivating insights.
Saudi Arabia is the biggest and fastest-growing market in the GCC, and this year’s mega beauty event will offer the ideal showcase of its opportunities. Fragrancing is a highly important sector to watch in the Kingdom, with Expert Market Research predicting that the global fragrance market will reach $7.21 Billion by 2032, largely driven by the UAE and Saudi Arabia.
Don’t miss your chance to be part of this extraordinary event.
GO: Visit beautyworld-riyadh.ksa for more information.