Enjoy designer drinks at the plush pop-up.
Fashion and fun have come together in Riyadh. SoMatcha has teamed up with Jimmy Choo, and created a chic café experience. Running until 31 May, here’s how to join the event.
SoMatcha can be found in An Nada in the heart of Riyadh. The café specialises in matcha-based drinks. In 2021, Yara AlNamlah started the company. She explained: “Matcha is very underrated in our region, and there aren’t enough matcha shops to satisfy our craving. We knew this necessity had to be taken care of to bring together all the matcha lovers in one destination to enjoy this delicious, healthy tea”.
At the Jimmy Choo and SoMatcha experience, guests can enjoy a fun-filled list of drinks. The hot drinks include the Jomo with lavender, Peachy with lime juice, and So Rosy with rose petals. The cold drink includes a Matcha Affogato, and the exclusive drink is the Jimmy Choo Ruby, a creamy raspberry base layered with matcha and topped with vanilla and raspberry foam.
At the event, guests can also pick up goodie bags with products. The whole venue is an Insta-delight for fashionistas, as it includes the Jimmy Choo logo on the cups, windows and mirrors.
In the 1990s, the Jimmy Choo story started in London. The brand is famous for its handmade female shoes, which are like works of art. In 1996, the brand opened its first store on Motcomb Street. Today, it can be found around the world, from Bond Street in London to Beverly Hills in Los Angeles. If you want to continue your Jimmy Choo experience, you can find a stall in Kingdom Mall in Olaya.
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GO: Visit @somatcha.me for more information.